Protection of the appearance and/or ornamentation of products is a fundamental part of the sales strategy of any manufacturer or designer. Today, competitiveness in many industrial sectors is based on the differentiation of its products through industrial design. Therefore, it is extremely important to ensure the holder of a novel product exclusive rights by the corresponding registration of the Industrial Design.
The main aspects and advantages of registering an invention are as following:
· They add value to a new product, making it more colourful and attractive for customers, and may even be the main reason for purchasing the product.
· They provide a solid market position and a competitive advantage, thus reducing uncertainty, the risk and competition with imitators.
· They increase benefits and improves the performance of investments, as the protection of designs will contribute to recover R&D expenses to a significant degree.
· They favour a positive and innovative image of your company, and improves its prestige.
· They represent a substantial increase in your capacity to take successful legal action against those who copy or imitate your protected invention.
· They encourage loyal competition and honest commercial practices.
MORGADES DEL RIO RENTER, S.L.P. offers services related to advice and registering of your invention, adding the value of our long experience and multidisciplinary team, which will give your project the attention it deserves.
MORGADES DEL RIO RENTER
C/Rector Ubach, 37-39, bjs. 2ª
08021 Barcelona (SPAIN)
Phone +34 902 194 278
Fax +34 932 400 051